Saturday
Nov092013

"Chair Fantasy" commerical, turned mobile print ad.

I was lucky enough to be the wardrobe stylist for 4 different commercials for Lawrance Furniture back in May, 2013. When working on any commercial shoot there is always so much anticipation to see the final product. You wait....and wait....and wait a little more, until the final product comes out.

I was able to view the final edited commercials before they aired online & tv, but it didn't truly feel complete until I actually saw the commercials air live on tv. What a great feeling that was, a feeling that is pretty hard to explain. I was absolutely in love with how they all turned out. I felt so proud to be a part of something so great. Working with so many talented people, with so many creative visions and seeing it all turn into one final amazing product....Ahhhhhh, there is just something so beautiful about that. It gave me chills.

With that being said, one the producers from Emota sent me this image via text the other day and I wanted to share it with all of you. This image is from one of the 4 commercials, I styled, for Lawrance Furniture. It's one of my FAVORITE commercials, "Chair Fantasy". Am I allowed to say that :)?

Seeing this image allowed me to relive something so great, giving me chills all over again. It's the simple things in life. How cool is my job?

Wednesday
Aug292012

MAGIC Fashion Trend Show 2012


I recently attended the MAGIC Fashion Trade show in Las Vegas, NV,  located at the Mandalay Bay Hotel. This was my first year attending, and WOW, what an impression it made on me…so much so, that I wanted to share my experience with you.  I was one of the 100,00+ lucky enough to attend what I would call the Mecca of all fashion trade shows.  MAGIC is where the international community of apparel, accessories & footwear professionals trade information, preview trends, build their businesses, network and shop fashion unlike anywhere else in the fashion industry.  This trade show is held every February and August in Las Vegas.  Every year tens of thousands of people travel from all over the world to be apart of this fashion crazed convention! And now I know why they do.

Once I checked in and received my badge for the event, I walked into the first trade show, “PROJECT”.  As I walked in, my eyes lit up like a kid in a candy store!  Yes, it was that amazing.  The gigantic room was filled with fashion exhibitors, some brands I was familiar with, but most were very new to me.  It was all the brands I was not familiar with that really caught my attention.  Being that I’m a newer entrepreneur in fashion, viewing the various designers present their unique pieces helped me to really dig deep into my own creativity.  I walked through the extremely organized aisles, stopping at all that exhibitors that interested me.  I was able to to network with some fabulous designers, make some great business contacts, witness stunning fashion runway shows, buy pieces I feel in love with, all the while having a blast!

I later found my way to the “POOLTRADESHOW,definitely one of my favorites!  Here you can find more of the independent boutique retailers. Also, this was one of the trade shows that allowed “cash & carry”, an option to buy right there & walk away with your product….an option I took full advantage of! I also attended, “SLATE”, “STREET” , and “MENS/WEAR”.  Each trade show having their own niche in the fashion world.

MAGIC is a must attend fashion trade show!  Especially if you are a part of or own an online clothing/accessory store, retail store/boutique,  personal shopping company or create your own fashion designs and want to share it with world.  I will definitely be attending the MAGIC show come next February.

Sad that you missed MAGIC 2012?  Don’t be.  MAGIC 2013 will be back this February 19-21st! Registration for buyers/exhibitors has yet to begin, but we will make sure to keep you updated!  In the meantime, you can check out all you missed at this years MAGIC trade show, here!   

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